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      "The Truth in Wine"

 
The story: 

Verismo Wines is a family owned business owned by four brothers, Don, Nick, Frank and John D’Ambrosio. Before Verismo Wines was conceived the four brothers ran a traditional Italian restaurant called, “Frankie Johnnie and Luigi Too” located in Mountain View, California, and New York Style Sausage Company in Sunnyvale, CA. The D’Ambrosio brothers only mandate in all their ventures is, homemade fresh food and products, and lots of it. The combination of delicious recipes, hard work and dedication led to the D’Ambrosio brother’s family success.

Each brother focused and specialized on a certain aspect of the family business. Don and Nick managed New York Style Sausage Company in Sunnyvale, while Frank and John ran the restaurant division. For two decades both businesses expanded and flourished.

In 1983 Frank and his wife Toni fell in love with the Napa Valley. They bought a cute house on a small parcel from Doc Williams who was retiring and moving to the city. The small ranch came with a tractor, a thousand “pinot chardonnay” vines and a pair of Felco pruning shears.  The Doc graciously showed Frank the ropes of vineyard management.  That first year, John Thatcher from Cuvaison bought the eight tons of fruit, and an agriculture career was born…

The four brothers decided to let Frank start a passive real estate portfolio in Napa and developed D’Ambrosio Brothers Investment Company, (DBIC). DBIC was successful in selling all their fruit for two decades until the release of the movie “Sideways” which featured Merlot as less desirabable wine. Because Merlot constituted the majority of DBIC’s production DBIC saw a loss in revenue.

Michael Beaulac, the winemaker at St. Supery, had been buying DBIC fruit for some time and had agreed to accommodate DBIC with a custom crush program.  The 2006 harvest was so good that DBIC was able to sell twenty tons at the “hopper.”  It was happening; the DBIC’s Ultra- Premium fruit was turning into their own ultra-premium wine.

In 2006, Aaron DeBeers was hired to manage the DBIC vineyards and to make and develop the wine program.  Aaron formulated Verismo Wines LLC, and its value labels Stretto and Stella wines.  Verismo Wines and concepts were designed to embody the traditions and values that had made the D’Ambrosio brothers successful for the past four decades. Verismo (VER-EEZ-MO) is the depiction of realism in Italian opera and literature during the period of 1875 to 1895. Realism in the arts is an important shift in western culture that allows for the celebration of everyday people and their efforts. As a result Verismo Wines is real people making real wine for everyone to enjoy.

After selling “Super-fruit” for two decades to many of the Napa Valley wine industry stars, such as Caymus, Paul Hobbs, Stag’s Leap Wine Cellars, Duckhorn, and many others, Verismo Wines, and its value labels, Stretto and Stella will now shine with their own light. 

Our wines are designed to bring forth outstanding quality from the vineyard directly to the consumer at an exceptional value. Because Verismo Wines is a subsidiary of DBIC, DBIC is able to provide the same quality fruit to Verismo for a fraction of the price that it normally charges to other wineries. We take pride in our ability to provide exceptional wines at an exceptional price to our loyal cliental. Thank you for your support and patronage!

 
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